媒体在公司治理机制中的作用——以舜天船舶媒体报道为例  

The Role of Media in Corporate Governance Mechanism--Taking Sainty Marine's Media Report as an Example

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作  者:吴良益 WU Liangyi(School of Mechanical and Electrical Engineering,Jiaozuo University,Jiaozuo 454003,China)

机构地区:[1]焦作大学机电工程学院,河南焦作454003

出  处:《焦作大学学报》2019年第1期39-43,共5页Journal of Jiaozuo University

摘  要:在公司治理机制中,媒体的外部监督对公司治理起到了很大作用。文章选择舜天船舶作为分析案例,收集了大量相关的媒体报道,并按照时间线索,对重要的、引发了大量关注的媒体报道事件进行了整理总结。作者选取媒体对公司治理影响的途径、媒体扮演的角色、媒体报道对股价波动的影响以及对网络搜索量的影响几个角度作为切入点,具体分析了媒体报道在公司治理中的作用,及在案例中的体现。In the new corporate governance mechanism,the media as an important external supervision mechanism has played a great role in the effect of corporate governance.This paper chose Sainty Marine as the analysis case,collected a lot of relevant media reports and summarized important media reports that have attracted a lot of attention according to time clues.In the process of concrete analysis,the author selected media to realize the influence of the way,the role of media,media reports on the fluctuation of stock price and the new media age media reports on the influence of Internet searches a few angles as the breakthrough point,based on the reported case specific analysis of media reports include the role of new media in corporate governance,and how it is represented in the case.

关 键 词:舜天船舶 媒体 公司治理 外部监督 新媒体 

分 类 号:G21[文化科学—新闻学]

 

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